How Bulk SMS service can benefit digital marketing companies

How Bulk SMS service can benefit digital marketing companies

What is the aim of digital marketing or say, any company? Sales. Bulk SMS service offers an efficient platform for the customers that a business wants to provide to take its marketing game to the next level.

Digital marketing companies are on a boom and who doesn’t want to take their company onto a higher level. A company that itself is a component of marketing, utilizing internet and online-based digital technologies has to have the ability to reach their clients even at places with less or no internet accessibility.

Following the term digital, which is widely accepted as one that means being placed and promoted through web-resources & social networks & alike, mobile marketing or Bulk SMS could act as an assistant for the promotion or customer care tool.

Apart from being the promotional tool for the new target audiences, bulk SMS service can be used for opt-in-contacts to be retargeted with some information of the company, their upcoming products, or services. This is just not it, you can even convey your messages through attachments containing PDFs, spreadsheets, images, or videos for a visual representation to grab customer’s attention.

Bulk SMS benefits business in different ways, but taking digital marketing business into consideration, here are a few that will add up to their revenue:

Digital marketing companies are on a boom and who doesn’t want to take their company onto a higher level. A company that itself is a component of marketing, utilizing internet and online-based digital technologies has to have the ability to reach their clients even at places with less or no internet accessibility.

Following the term digital, which is widely accepted as one that means being placed and promoted through web-resources & social networks & alike, mobile marketing or Bulk SMS could act as an assistant for the promotion or customer care tool.

Apart from being the promotional tool for the new target audiences, bulk SMS service can be used for opt-in-contacts to be retargeted with some information of the company, their upcoming products, or services. This is just not it, you can even convey your messages through attachments containing PDFs, spreadsheets, images, or videos for a visual representation to grab customer’s attention.

Bulk SMS benefits business in different ways, but taking digital marketing business into consideration, here are a few that will add up to their revenue:

Target new and existing customers

­­SMS does target every kind of customer, whether it’s new or existing. With the Bulk SMS service, you can decide what type of message to be sent to which contacts.

Expand your Reach

­SMS is one such tool that can be sent to everyone irrespective of their internet connection. An important message or delivery can be sent to someone through SMS even if they aren’t in the internet accessible zone.

Affordable and cost-effective service

Bulk SMS service is the most affordable communication service available to reach millions of users. You can have a monthly, annual, or pay-per-message subscription depending on your need.

Instant Communication

SMS services ensure the delivery of time-sensitive messages and alerts. Companies operating in the digital marketing business can send their clients’ real-time reports and important messages within a fraction of seconds.

Build customer relationship

When companies stay consistent and in touch with their client, it builds a relationship with
the customers, ensuring reliability and trust within them. Powerful APIs arranged between the
agency and SMS provider enhances customer engagement.

A complimentary addition to E-Mail marketing­­­

When companies stay consistent and in touch with their client, it builds a relationship with the customers, ensuring reliability and trust within them. Powerful APIs arranged between the agency and SMS provider enhances customer engagement.

SMS and E-Mail marketing are two complementary channels. You can create campaigns through both channels, using email for including more detailed information and SMS to communicate more time-sensitive or urgent information. SMS can also act as a reminder for people to check their E-Mails.

As a result, it can be said that SMS is a highly personalized form of tool. A survey found out that almost 98% of the receivers open their messages, making SMS the most effective form of communication/marketing tool.

The APIs provided by the cloud telephony company give you various other features when it comes to opting for bulk SMS service. You can read about other features here.

Cloud Telephony for Small Businesses in Future Years

Cloud Telephony for small businesses in future years

The espousal of Cloud Telephony by small businesses is on the rise and that’s no surprise.

With limited investment and resources, small businesses do want to have enough access to the best communication possible with their customers. Each and every call you get might become a potential customer when you’re leading a small business.

Here are the best possible features that Cloud Telephony can give you:

Remote management:

Cloud Telephony gives you the advantage of being able to communicate with your customers from anywhere in the world. The features like IVR and cloud call centre can be accessed remotely. These features can add to a great success for small businesses who plans on investing a little in their infrastructure.

Increases flexibility:

Every business wants to be flexible in itself. The space of flexibility and collaborations that cloud-based software gives you is endless. You can be picky about what you actually need for your business and at what time.

Shopify, for example, avails flexibility for business and helps them manage their inventory, order tracking and point-of-sale, all in one application.

Real-time Analytics:

A company performs best when it is taken care of in real-time. Cloud software provides you with real-time analytics which ultimately helps you to monitor your data and perform better. Go2market’s feature has helped companies to monitor their data in real-time and make use of the information available.

Enhance customer experience:

Cloud call centre is one of the cloud products that has proved to be really helpful for small businesses. It strengthens the customer experience by customizing the call flow and creating multi-level IVR. The computing will allow small business to reduce Capex to nearly zero. 

Reduced Cost:

Businesses whether it’s a small or a large doesn’t want to invest huge sums in anything. Cloud Telephony gives you the flexibility to have subscription-based costing whenever they need. It allows organisations of any type to pass on their information to their perspective leads and generate business in one go.

Lighten the load of IT resources:

Beyond the worst-case scenario, moving to the cloud can lighten up the burden for your IT resources, particularly if you take advantage of a managed service provider to help with day-to-day tasks like real-time monitoring. In a small business, it’s often a struggle to put out every task in a reactive mode, responding to problems as they arise.

Scalability:

Cloud telephony can scale far more easily to match business growth, reason beingits low infrastructure footprint. Small businesses can begin with minimum two users even, before deciding to add more when the time is right. For growing organisations, it’s important to teeter out the costs, pace out growth accordingly and strike the right balance between expansion and efficient use of existing resources. 

What step you can take right now?

If you’re a business, a brand trying to put your foot in any field, the best thing you can do is add tools you need that are available across cloud telephony software. It makes your work function easily, more practically, and skilfully with reduced costs.

No matter the scale or position of your business, Cloud Telephony is always a win.

Get a Toll-free number service NOW!!

Get a Toll-free number service NOW!!

Toll-Free Number service is essential for every sector. Every company wants a seamless interaction between the agents and their clients. 

From FMCG to Financial, a toll-free number service carries as much importance as a business developer in a company does.

A toll-free number is a business phone number that allows people to reach an individual or a business without paying anything. Mostly addressed as an 1800 number, it is a two-way street that benefits both the business and its customers.

Many businesses use IVR solutions along with the toll-free number to provide enhanced customer service to their potential callers.

The working of a toll-free number is followed by a cost-free call by a customer and is charged to the one who is being called.

• Improves customer relation

Because the person who is calling doesn’t get charged, it actually enhances the customer relation. The person having a concern or a query can get connected to you directly through your toll-free number and can voice his/her issue directly without any hassle.

• Easy configuration

Running a business has its own obstacles so every step taken should bring your customers to you in a much effective manner. Now while running a business, it is very much important to get the right tools that help you to get closer to your customers. Getting a toll-free number for your business is easy to set up and work with.

• Build brand image

The toll-free number works for a company of every size, doesn’t matter if you are a large organization or a small business or just starting out. If you’re planning on advertising any of your products among your target audience, a toll-free number along with it will increase the reliability and image of your business among your customers.

• Affordable prices

The product comes with a monthly plan or pay-as-you-use. Many companies even offer prices that are too affordable are lower than your regular telephonic services.

• Scalability

The toll-free service gives you the freedom to scale your business at different levels. You can level up your communication game irrespective of the type or kind of business you run.

• Expands marketing reach

You can connect with your clients no matter where they’re from. Apart from expanding your market reach, toll-free numbers are one of the best products to be used as a marketing instrument. You can put them up as call-to-action in your advertisements to boosts conversion.

• Boosts brand recall

Many of your leads might not remember the number with all the different digits but a toll-free number is easy to remember which ultimately makes your customer remember your brand and get themselves connected with you.

Today, customers just eye on brands that they can communicate with easily and without any hassle, and businesses, on the other hand, wants to drive leads.

Toll-free is one the most affordable and reliable products available that will benefit both sides seamlessly.

If you’re looking for a toll-free number service that will fit your business perfectly, give us a call at (+91) 8595-08-08-08.

Hosted Ivr Service Plays a Crucial Role During a Lockdown

During this period of lockdown, ibizfone-hosted IVR services have created a boom in the market on account of its efficient management and customer satisfaction. To address coronavirus pandemic, business houses need to explore the power of collaborative Unified Communication as a Service (UCaaS) tools such as IVR services where go2market has played a very important role in the smooth functioning of their customer care services.

We all have experienced before the professional voice instructing us to “Press 1 for Sales”. However, managers, owners & CEOs don’t comprehend the value addition this service brings to their company. The true potential of this wonderful facility is yet to be understood.

In this blog, we clarify what IVR services are and how it is beneficial during this quarantine period?

What is IVR?

IVR is an advanced version of the automated telephonic system that develops software which interacts with the callers, gathers information and guides calls to the end recipients. It is a communication menu framework that empowers the dial pad for recognizable proof, division and directing callers to the appropriate agent in your company. It is a simple and powerful tool that altogether lessen expenses and raise efficiency within your organization.

IVR system allows you to transform your quarantine period into successful business period. Lets see how.

Configure Customized IVR message & prompts: It allows your company to record personalized greetings, messages & prompts for your callers to ensure the best experience with the company. A professional voice can embrace a brand image in the mind of the callers. Customized IVR messages based on language, tone and events help to create a bond with the customers.

Gather information about callers: It helps you to know your customers’ needs and queries and simultaneously, directs the call to the appropriate department. There is a chance of mistakes or miscommunication if the same work is done by humans. Whereas IVR records the input of the customers and directs the calls to the right department in much less time.

Automatic Customer Assistance: IVR systems let your customers get their complete solution with the help of pre-recorded solution guide for the company. Preprogrammed customer support makes working simple & efficient. Sometimes the customers just know their problems but do not know the right track to be followed. IVR directs the customers to the correct department and solve their problems without the fuss of speaking or waiting for the agents.

Schedule Priority Call: The advanced IVR help the company to set a list of priority customers based on high value without engaging them on the waiting queue. When a high-value customer calls, the IVR route customers call to the most appropriate agent to fulfil their needs without making them wait, thus making the customer feel appreciated.

Build Company Image: During this pandemic situation, no matter how big your team is, IVR can make your company look larger than what it is. With a handful of staff, you can configure IVR prompts which directs the caller to the desired department they wish to talk to. IVR not only smoothes out the journey of a customer’s call but also makes your company look more organized and professional.

Benefits of IVR services

Let’s note in what way IVR benefits the business houses during this pandemic:

• Augment First Call Impression:

IVR is designed to function smoothly for the assistance of customers. It creates an impression on the callers with the answering replicated in return to them. That’s the reason IVR helps to direct the customers’ call to the most appropriate department where agents are qualified to answer the query of the customers efficiently.

• Customer Care Effectiveness:

Specialists who work in an organization that utilizes an IVR are progressively capable of taking care of advanced issues and address demanding necessities of the clients which they are appointed for. The outcome is an expansion in client care proficiency.

• Decrease Operational Expenses :

IVR framework will supplant a client support operator who answers calls and guides calls to specialists. They are additionally, truly moderate, which will expand productivity and will diminish operational expenses so that the ROI is colossal.

• Professional Outlook:

You can utilize an IVR framework to welcome your clients in an exceptionally proficient and specialized way and to cause it to give the idea that you have a large number of offices and workers than what you actually have.

• Customer Satisfaction:

An IVR service offers customers routing to the appropriate agent who is qualified to assist them. With the help of IVR, it provides a menu of hierarchy to choose for its query and saves the time of customers by directing it to the right agent.

• Time-based Routing:

IVR services help to overcome a time conditioned outcome created with office scenario of fixed 9 to 7 job. It ensures that you never miss a call by either directing it to voice mail or forwarding the calls on the mobile. This way, all your customers are answered and you can keep a track of the inflow of calls.

After reading about the IVR, the advantages of utilizing an IVR are clear & the related expenses are fairly low. Thus, it calls for an opportunity to grab to lead a successful business. Aren’t you interested in this? In this competitive world, spending money is not a big deal but to optimize your money and reap the fruitful result is always a big question. go2market is the leading company in India for providing the most efficient and economical IVR services packages. We as a company cater many new clients with our valuable IVR services during the period of COVID-19. We have not only helped businesses grow even during lockdown but also saved them from losing their customers when their employees were unabe to work or were quarantined. Thus, it is a one-stop solution for all your business needs.

 For details contact us.

Visit us: https://www.go2market.in/hosted-ivr/

Call us:  (+91) 8595-08-08-08