Wednesday 9 November 2022

How Are Cloud Telephony Services Essential for the Digital Promotion of Political Campaigns?



In India, we have more than 500 million smartphone users and more than 100 million people who want to upgrade to a 5G subscription in 2023. Users of smartphones have doubled during the past five years. Thus, we can claim that smartphones have established themselves in our daily life and communication methods. The use of smartphones has grown, as has the population of people using telephone services. 

We live in a democratic country, India is not just any democratic country, It’s the largest democracy in the world, the second-most populous country, and the most populous democracy in the world. With a population of over 1.4 Billion people and the voting population of 912 million or 90 crore voters, to run a vast democracy like this, we need many leaders who can share responsibility for developing their particular constituencies. We have elections at various levels at various times for this reason primarily. Therefore, we can conclude that elections are a constant in India and a significant determinant of demand and supply patterns, inflation rates, and the movement of money throughout the nation.

For campaigns that more closely resonate with voters, our brilliant team of political consultants combines their expertise and insight. They've worked closely with many political parties to obtain this kind of knowledge because they have a tremendous passion for Indian politics and all of its complexities. To sway voters' opinions of the candidate, they strategically design the entire campaign. 

There are state elections to choose the leader of the legislative assembly and then there are MCD or Panchayat elections going on within the states. Recently there have been announcements by Election Commission of India (ECI) announced that as many as five states will go to polls across five Assembly seats on December 5, and due to the after-effects of covid-19, the use of digital media to promote election campaigns has increased a lot. Our cloud telephony services offer many such services that can help you with the promotion of your election campaigns. Get started with go2market’s political special offer.

Services that can be used in the promotion of election campaigns:

Bulk SMS Service – Bulk SMS service allows leaders to reach a large number of voters in a short time and send them alerts, notifications, and reminders regarding the dates of elections and events regarding their party and their agenda. It can be sent in various regional languages that make the voters connect with the party in a better and more personalized way. It is more authentic and trusted by voters due to the Sender IDs used and the language of the message approved by DLT.

Bulk Voice Broadcasting Service – Voice broadcasting service helps the leaders in understanding the minds of voters, it allows them to give their inputs in response to the message received. It is used in surveys and many other promotional activities in election campaigns. It is also bilingual and can be recorded in the real voice of the respective leaders or representatives of the party or the election campaign. 

Missed call Service – This is just another method of broadcasting your voice message to the masses but in this, you just send the message to a large audience, it’s a one-way communication platform. It allows sharing your message with a large number of people in one go. You can schedule campaigns at your convenience with Go2market's missed call service, and you'll receive detailed delivery status reports from our panel.

Bulk WhatsApp Promotion Service – WhatsApp is the most used platform for communication these days, the reach and response of WhatsApp promotion can be very good as compared to any other mode of communication. It enables us to send messages that include multimedia, such as images, PDFs, and videos. You can send long & explanatory messages in as many languages as you'd like.

With such a great market for elections, there’s always scope for businesses that provide services to the leaders in promoting their election campaigns. Back in the time, technology in India was not used in all kinds of sectors and was mostly outsourced, but during the last few years, we have seen a drastic rise in the information and technology sector and a drastic hike in the number of smartphone users and internet users. The technology industry is currently expanding more swiftly, which is why data security and cyber security have become hot buttons. In the past decade, PM Modi's Digital India Movement has materialized, and technology and digital media are becoming key sources of communication. 

So, get in touch with Go2market to strengthen your election campaigns with our incredible voice and text broadcasting services, and social media marketing services, and to develop a powerful and comprehensive election campaign strategy. 


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