How to choose the best SMS marketing company in India

How to choose the best SMS marketing company in India

We will stay connected on SMS”- this sounds boring to hear at first with all the technological advancements around us but SMS is one of the most useful form of communication.

Let’s dive deep into it and form a stronger perspective to boost up our own business.

SMS stands for short message service. It is one of the most useful form of communication in business world irrespective of the industry you are in.

There are too many myths going around SMS that we really aren’t aware of the facts that actually overpower it in the communication world. 

• SMS is one of the most powerful sources to stay in touch with your customers. More than 89% of the companies implement SMS marketing to engage with their customers.

• Customers do prefer SMS OVER CALLS. 66% of customers says that they would not mind paying more if a product supports mobile messaging channel, it being the permission-based form of marketing so people who opt-in will only hear from the brand, adding a positive value to the brand.

• SMS open rate is 98% which is 6 to 8 times higher than emails. This way, it is more effective for business, personal and marketing personnel to operate with services like SMS.

• As oppose to the myth that says- “SMS is only used by millennials”, the fact stands strong that SMS are received by every generation i.e., from Gen X’ers to the lost generation.

Now, that we’re over few myths, we can now focus on how to decide which company to go for, for SMS services.

We can really make SMS service work for us by approaching the right telemarketer’s portals such as GO2market.   

You should look for the features that will enhance and strengthen your customer engagement and will provide the best service for your business. 

Features such as:

Campaign Automation- With Go2Market’s smart platform, you can specifically automate your SMS campaign based on a particular date and time.

API Integration- APIs should be highly reliable and scalable and should allow you to easily integrate them with your tools.

High Speed- Sending thousands of messages at once is what a business target at. As simple as it may sound, some portals can’t handle SMS in large amount.

Web Based Management- Having a feature that allows you to view and track your performance is an added bonus. 

There are many other platforms offering services similar to what Go2market is but still differs with the quality and affordable services that it provides. 

You can check out their features on their website www.go2market.in and connect with them on (+91 8595080808)